Twinkles the Elephant is an American animated Total Television Productions series that aired as part of the NBC Saturday morning cartoon King Leonardo and His Short Subjects in 1960. The series was a tie-in with Twinkles cereal, and the titular elephant Twinkles served as the mascot. The character was actually created by Total Television. The segment was the only segment on Short Subjects to not return in later syndication, primarily due to the FCC whom were stern about television shows consisting of cereal brand characters, as well as the character being dated regardless due to the cereal's discontinuation.