Raj Israni, a notable entrepreneur in the entertainment industry, embarked on his illustrious career after travelling the globe for nearly 14 years. Following his marriage in 1983, he returned to his hometown, Mumbai, where he initiated his first business in marketing video cassettes. Leveraging his international exposure and business acumen, Raj executed legally billed video film cassettes in India, collaborating with Magnum, Time, and Bambino to form United Three Private Limited. This pioneering effort laid the groundwork for his future ventures.