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Backdrop for Do the Right Thing

Do the Right Thing

It's the hottest day of the summer. You can do nothing, you can do something, or you can...

2h 0m English, Spanish, Italian, Korean

Do the Right Thing

It's the hottest day of the summer. You can do nothing, you can do something, or you can...

2h 0m English, Spanish, Italian, Korean

Sal is the Italian owner of a pizzeria in Brooklyn. A neighborhood local, Buggin' Out, becomes upset when he sees that the pizzeria's Wall of Fame exhibits only Italian actors. Buggin' Out believes a pizzeria in a black neighborhood should showcase black actors, but Sal disagrees. The wall becomes a symbol of racism and hate to Buggin' Out and to other people in the neighborhood, and tensions rise.

Budget $6,500,000
Revenue $37,300,000
Net Return +$30,800,000
Performance 5.74x budget
Profitable
0x 1.0x (Budget) 2.5x (Est. Break-even)

* Movies typically require ~2.5x budget in ticket sales to cover marketing and theater splits.

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